Money Saving Expert Martin Lewis has issued a warning about a scam which involves an endorsement using a photo of him.

The sponsored post which appears on social media channels is from "Loyola University Chicago Quinlan School of Business". 

The post is captioned: "Incredibly, only 3.72% of Britons have used it! No previous experience is required.

"MartIn is calls on everyone to seize this opportunity as soon as possible!"

Matin Lewis warns of new scam involving photo of him

There is a photo of Lewis outlining the profit you could make from this "investment". 

It says: "An investment of £250 brings over £27,720 monthly." 

One Twitter follower brought the scam to Lewis' attention saying in a post: "Hi ⁦@MartinSLewis you endorsing this? I have come across a few adverts very similar to this with you name plastered all over it. ⁦@MSE_Deals @MoneySavingExp #martinlewis."

Lewis said it wasn't him, it was a scam and warned people to avoid any similar posts.

Responding on Twitter, he said: "No its a scam run by criminals. Don't go near it!"

Dorset Echo: Martin Lewis has sued Facebook in the past due to concerns about scam adverts on the social media platform.Martin Lewis has sued Facebook in the past due to concerns about scam adverts on the social media platform. (Image: PA)

Lewis has sued Facebook in the past due to scams like this one.

Martin Lewis concerned about AI and scams

Another user commenting on Lewis' posts about the scam said: "I bet you're worried that the future AI deep fake ads of you endorsing them."

To which the Money Saving Expert founder simply said: "i am."